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Where Can I Find a Beer Label Designer?

Even a tasty beer can fail if nobody buys it. The craft beer market is growing rapidly, with global data company Nielsen citing that craft sales are up more than 65 percent in the past five years. If you want a nice slice of that multi-billion-dollar pie, you need to make sure your product stands out in a very competitive crowd.

Your beer label is going to be the first thing shoppers will see, so you need to attract their eyes before you can convince their taste buds to go on a second date. A professional beer label designer can create a label that not only sticks out on shelves, but also allows you to tell a story about the beer that you’ve carefully crafted.

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Bottle Labels: A History Lesson

They say not to judge a book by its cover. And that’s fair…where books are concerned. But when weighing one’s options in a beer, wine or spirits purchase, there’s a lot to be said for the bottle labels. Good bottle label design can be very telling in the quality of its contents and there’s a long history that’s led the industry to its current practice.

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What Makes Great Label Design?

We sat down with a Columbus packaging designer to talk trends in product label design.

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4 Critical Factors for Your E-Juice Label

E-juice labels may seem overwhelming at first, but they’re a lot less intimidating if you can nail down these four crucial details.
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8 Steps to Great Label Design: Part 2

A while back, we talked about label design with a quality designer about the secrets behind her process. To add to the expert insight, we recently chatted with Jack Muldowney, a Chicago-based designer listed in our Designer Directory, who was gracious enough to share his thoughts on the subject. Here some of his secrets (eight, to be exact) to creating a great label design:

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Short Run Labels. Long-Term Relationship.

As we all know, commitment can be intimidating. No one likes being stuck in a bad relationship, and a partnership with the wrong label company is a lot of time and money invested with very little room for moving and shaking. Over time, minds change, budgets shift, and art varies, so flexibility is key. You need a low-cost, low-maintenance printing option with maximum benefits. Short run labels are a forever kind of love, and a major plus in the world of ever-improving products, expanding product lines, and rapidly changing business plans. They save you money. They save you time. And they give you complete control of quality (and quantity).

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Not Your Grandma’s Wine Label

Grandma taught you a lot about life, undoubtedly: The Golden Rule, the value of a dollar, and the importance of a home cooked meal for one. All of those lessons are truly timeless and have probably helped you in a number of ways. What’s not timeless? Grandma’s design taste.

How do you keep up with increased demand for wine and make sure your wine stands out? Your best bet is a modern, high quality wine label. That’s right, Grandma’s wine labels are old news. Here’s how to stay ahead of the game.
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Why Embossed Labels Are a Game Changer

Give your product a finely crafted, premium flair with custom embossed labels from Blue Label Packaging. Our HP Indigo WS6600 and WS6800 digital presses allow us to print the highest quality labels in the industry without sluggish turn around times. Our top of the line ABG finishing lines allow us to add hot foil stamping, spot varnishes, and, of course, embossing. So why is embossing with Blue Label such a game changer? Let us explain.
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Unique Beer Labels That Stand Out from the Competition

When it comes to beer, everyone has a favorite. But what does it take for you to step out of your norm and try something new? A recommendation from a friend? A discounted price? Science says it’s all in the label. In fact, there is a heavy correlation between your fixation duration and product selection when it comes to beer. So how do you make your label stand out? That’s where Blue Label comes in.

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The World’s Most Enticing Food and Beverage Labels

Your appetite for a certain food or drink probably starts before you even smell or taste it. A high quality, well-designed label can make that product as irresistible to the eyes as it is to the mouth. So what goes into great drink labels and food packaging design? We’ve compiled some of the most enticing product label examples of the custom food and beverage labels we’ve printed to help answer that.

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