Category: Wine Labels

Over the years, more people have turned to an increasingly popular destination for wine and spirits: the internet. Online sales of wine and spirits have steadily increased over the years, making the digital market a prime place for vintners and distillers to sell their products. That trend took off even further when wine ecommerce and […]

From chardonnay to pinot noir, wine types play a significant role in communicating what your bottle has to offer to shoppers, restaurant-goers, and any other form of oenophiles. However, there are some specific rules regarding how you present various varietals on your wine labels. As with just about everything you need to include on a […]

In the beverage world, a label denial can prove quite problematic for any new beer, wine, or spirit. No matter which or the three products your company makes, the Alcohol and Tobacco Tax and Trade Bureau (TTB) requires you to apply for a Certificate of Label Approval/Exemption (COLA) before that specific product ever hits the […]

When it comes to investing in wine labels, it’s good to have options. There are a variety of label materials to choose from, but it’s up to you, your designer, and your label printing company to decide which one makes the most sense for your bottles. When it comes to wine labels, the three most […]

Location is a big deal for wine labels. Not only can different regions impart certain qualities to wine, they can also allow you to market your bottles as products of those regions. Of course, the use of certain geographic information means your wine labels must abide by the rules. Like every alcoholic product, labeling wine […]

It didn’t take long for someone to make waves in the beer labeling world in 2019. Just 11 days into the year, Anheuser-Busch InBev announced that Bud Light would feature serving-facts labels on its boxes starting in February. While the move may not seem noteworthy for people unfamiliar with the rules and regulations of beer […]

Even an old business can learn new tricks. Paper wine labels have been a staple in the industry since the Persian empire. While these labels were necessary for detailing the many varieties of wine available, modern wine labels have another major purpose: to attract buyers. Paper labels have maintained a close connection to wine bottles for centuries, […]

The wine industry is an old business steeped in tradition, but that doesn’t mean that wine label printing needs to be stuck in the days of Johannes Gutenberg. New trends and technology are helping wineries change the way people engage with their brands and stand out from the competition. Here are a few big trends that are […]

A good wine label does more than just provide customers with a brand name and basic information. Each label can tell the story of your winery, providing a first impression that allows buyers to get a good feeling about your product. At Blue Label, we’ve worked with several wineries to print custom labels that combine […]

Wine labeling can be as complex as the contents inside their containers. In addition to looking good, these labels must provide a lot of information for both intrigued customers and government entities. There is a lot to know about a bottle of wine, and it’s the label’s job to communicate that to the consumer.