Category: Design

When you only have a few seconds to catch a consumer’s eye, it’s imperative that your beer label is on point. Creative, compelling color choices can make your beers stand out among the competition. However, those same colors can pose problems if you’re not careful. Here are five ways that you can use colors to […]

Even a good label design can use some extra flair. Label decoration is a great way to enhance your design in cool, creative ways so that your products stand out to consumers. Spot varnishes, hot foil stamping, and embossing can all amplify your label design in different ways and can even combine to turn your […]

Whether you’re trying to brand a flexible pouch, a lotion bottle, or some other squeezable container, you need a label that’s flexible enough for the job. These types of products require a labeling solution that’s both rigid and conformable enough to keep its shape with every use. Here are three factors you should consider to […]

If you run a business where people order takeout or delivery, quality, consistent packaging is a must. However, it can be easy to overlook a valuable piece of the delivery and takeout puzzle – a food label. No matter whether you call it a label or sticker, these markers can make a difference for your […]

For such a simple product, hand sanitizer label compliance can get tricky. While not a drug in the traditional sense, the Food and Drug Administration (FDA) does classify hand sanitizers as an over-the-counter (OTC) drug product. This designation means that you’ll need to follow plenty of regulations to keep your hands clean of any label […]

White space is more than just of the area between design elements on your label – in fact it’s full of design possibilities. Using a color, texture, or pattern to balance elements or create a visual hierarchy can completely change the way people perceive your packaging. Whether you want to embrace minimalism or just need […]

Whether your candles are sold at your local farmers market or in stores across the country, high-quality candle labels play an important role in the success of your brand. Candle labels may seem simple at first, but there are several factors that can make your investment go up in smoke. Here’s what you should consider […]

Brewers around the world are in a constant battle for people’s attention, whether their products end up on shelves, in coolers, or anywhere else that potential buyers may see their products. In a constant battle for attention, you may want to give your beer labels an extra edge to create a certain brand identity and […]

How important is the text on product labels? In a word, very. The typography used on a label does more than just provide information – it adds a whole new way to express a style or mood for a product. Of course, the design needs to ensure that text can still provide a clear message […]

These days, consumers gravitate towards a brand they can trust. According to Inc., the results of a study on brands in the food industry found that “73 percent of consumers say they’re willing to pay more for a product that promises total transparency.” Without that sense of transparency, your product is at risk of becoming […]